The Green Sheet Puts Pineapple Payments In The Spotlight

Do it faster, make it easier – the complexities of payments can be reduced to those simple concepts. While the details have changed over time, these concepts aren’t anything new. We should know, Pineapple Payments CEO, Brian Shanahan, has spent nearly 30 years in the payments industry. So, who better to talk payments with than the Green Sheet, the first publisher to focus exclusively on the payment industry’s ISO channel.

When the Green Sheet reached out to Pineapple Payments for a company feature, our conversation often bounced back and forth between Pineapple’s history and growth and that of the payments industry. It’s hard not to cross the two seeing as a key to Pineapple’s success is its ability to adapt with the evolving payments industry.

While Pineapple’s proposition is built on innovative technologies and powerful solutions, the true differentiator is simple – valuable relationships. We think about what our partners need to stand out from the competition and what our merchants need to step away from their desks. It’s a constant, solutions-focused mentality that recognizes problems are solved better together. Integrating payments, providing capital, strategically partnering – these are the ways we put value in our relationships and invest in our success.

Check out some highlights from the Green Sheet’s Company Spotlight of Pineapple Payments:

“We talk about omnichannel payments because that’s what merchants and partners need to be successful,” Halpern said.

“Our proprietary QuickBooks integrated app is a prime example of streamlining workflow and reducing duplicate data entry. Merchants get seamless access to process new QuickBooks payments and sync functionality to reconcile payments back.” Halpern indicated the partner benefits as well. “It’s not just merchants who benefit either,” he said. “By leveraging our integration, ISVs can automatically sync payments from their software back to QuickBooks without writing one single line of QuickBooks-related code.”

“ISVs can integrate to Pineapple’s APIs to build their offering,” Shanahan said. “ISOs can white label our solutions to build their brand, and strategic partners can leverage Pineapple as a financial asset, receiving upfront and long-term investments to bolster growth and rollout. Our vision, to make commerce easy and accessible in a variety of different markets, is made possible through our powerful relationships and partner networks.”

 


Product Story by The Green Sheet Inc.
To read the full article and more from The Green Sheet, please visit: http://www.greensheet.com/companyProfiles.php?id=643